PaintED Show
Torlando Hakes connects with fellow consultants and PCA Contractors to discuss industry wide topics!
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How to Paint a Bright Future with ESOPs
Become a PCA Member: https://www.pcapainted.org/membership-resources/
Employee Stock Ownership Plans (ESOPs) are a powerful tool for rewarding and retaining your painting staff, as well as creating a culture of ownership and accountability. In this episode, we talk to Kevin Johnson, the CEO of K...
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The Recruiting Salesman
Become a PCA Member:
https://www.pcapainted.org/membership-resources/In this episode, Torlando recommends utilizing a recruitment platform, attending events, and educating small groups of contractors to find and retain quality employees. Torlando believes that businesses should approach recruit...
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Austin Houser with Base Coat Marketing
Painting contractors have long been familiar with Google as a source of leads, but the recent introduction of Google Local Services Ads has opened up a whole new world of opportunities. In this episode of PCA Overdrive, Austin Houser of Base Coat Marketing explains how these ads work and how they...
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Crew Building
In this episode of the PaintEd podcast, Torlando Hakes shares about operating a successful contracting business. He further shares the leadership qualities one must possess in order to create a great team.
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Live in Phoenix Part 1
Torlando hosts a special show a two-part series, In this part 1 episode he talks about his tour and about his book Sprint.
If you are trying to free your time and become a real owner of a business and not just a glorified salesperson or project manager that owns their own job, Sprint will show y...
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The 4 A's of Accountability
In this episode of the PaintEd podcast, Torlando talks to Pete Mohr.
Among the four "A's" of leadership, accountability is the first and most crucial. Without accountability, leaders may and will act only in their own interests and not at all in the interests of the people who work for them ever...
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Upgrade Your Business Operating System
In this episode of the PaintEd Podcast, Torlando Hakes talks to Chris Elliott.
They discuss different aspects of business operating systems in the Contracting Industry. Chris says every company's success may be summed up in one important business function.
Watch the full video to learn in-dep...
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Using PCA Standards
In this episode of the PaintEd Podcast, Torlando Hakes discusses with Mr, Cusumano PCA standards and how it all began.
Bob has worked as a consultant and contractor for more than 50 years. Mr. Cusumano is regarded as a specialist in the field of coatings. In matters requiring failure analysis, ...
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Performance-Based Pay
In this episode of the PaintEd Podcast, Torlando Hakes says that attracting the greatest people requires you to develop the ideal pay strategy for your company. Your organization may easily identify top performers by introducing a performance-based compensation system.
Also, you might focus on e...
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Working with Subcontractors
In this episode of the PaintEd Podcast, Torlando Hakes talks to Mark Nelson about using sub-contractors and dismissing stereotypes about them. As a business growing with subs is an avenue to grow fast and they discuss how they structure their business.
Watch the full episode for more.
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Breaking into Commercial Painting
In this episode of the PaintEd Podcast, Torlando Hakes talks to Matt Kuyper founder and co-owner with his wife Maggie of Harpeth Painting. We explore the world of commercial painting and learn how to expand your company so that commercial success is certain!
The majority of commercial painters h...
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Systems to Build a Strong Business
In this episode of the PaintEd Podcast, Torlando Hakes talks to Tom Reber about having systems in your business. Tom starts by addressing how important systems are, noting you can leverage them to scale your business more quickly. Once you've established systems, you can shift your focus to creat...
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Secure your Family's Future
In this episode of the PaintED podcast, Torlando Hakes talks to Landon Long from EVANS & DAVIS. They talk about business partnerships, corporate planning, and the importance of having a team of advisors.
Landon elaborates on types of business partnerships. For good reason, business partnership...
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Trauma-Informed Design Decisions
In this Paint Ed episode, Torlando Hakes talks with Lynsey and Sarah from PPG. They discuss, the benefit of making trauma-informed design decisions and dig deep into trauma and color therapy. Lynsey shares that color therapy greatly impacts individuals who have undergone traumatic experiences.
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Appointment Setting Strategy
In this episode of the PaintEd Podcast, Torlando Hakes talks to Ryan Davis CEO of Service Legend. Ryan, says It’s possible to succeed if you have the right systems, processes, and marketing in place.
Sales appointment setting is a direct line between lead generation and the rest of the sales p...
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$10 Billion on the Table
There's a potential $10 billion revenue stream ready to be unlocked by the trades through automated tipping, reviews, and referrals.
In this episode of PaintED, Torlando Hakes talks with Justin Clegg from Allset. They discuss the importance of reviews, referrals, and tips for small business owne...
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Audience-Focused Perspective
In this episode of PaintEd, Mike Verret discusses why starting with your services is the worst approach to engage with your audience and what you should do instead in this conversation. One of the difficult things for a business owner is to write the correct phrases for their elevator pitch. He ...
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Bringing in the Right Energy
In this episode of PaintED, Torlando Hakes talks with Alex Corral from Cabinet Coating Kings. Alex tells his story on how he got to where he is and discusses the lessons that he has learned along the way
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Creating an Enduring Brand
Very few people have mastered the art of delivering an engaging speech and creating a terrific marketing campaign. However, standing on stage and throwing a captivating presentation might draw an audience to engage with your company and purchase things. It also increases your standing as a truste...
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Back Office Management
In this episode, Torlando Hakes talks with Michelle Myers about managing the family business, balancing work life, and why it's important to manage back-office for small businesses. She further addresses, that it's never too late to start anything in life.
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The Leader as Coach
When we talk about coaching, we don't just mean the efforts of consultants engaged to assist CEOs in developing their personal and professional abilities. That labor is necessary and sometimes life-saving, but it is only temporary and carried out by outsiders. The kind of coaching we're speaking ...
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Art of Mentoring
Torlando hakes, discusses his enthusiasm for dealing with job seekers with Ryan in this episode of Painted. He's a dedicated marketer who helps small businesses hire more efficiently by advertising job openings on free job boards and branding their hiring efforts.
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The Master of the Checklist
Suhaiba Neill, an industry innovator, business entrepreneur, and fellow Contractor Fight coach, joins Torlando on today's Paint ED talk show episode. They describe Suhaiba's concept for building and sustaining business procedures, as well as why doing so is critical for any construction business ...
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Financial Literacy For All
In this episode, Torlando chats with Quincey, who operates a financial services business in Southern California with her husband.
But it's Quincy's commitment to financial literacy in her community, which she promotes through schools, companies, and churches, that sets her apart. With her enthus...