How to Attract Reliable Staff in a Labor Shortage - Danny Kerr
Contractor Evolution
•
1h 21m
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In 2025, there is one issue contractors talk to me about more than any other:
Hiring.
Getting good people to agree to—and show up to—an interview suddenly seems impossible.
You book five interviews and three no-show, one thinks they’re applying to be CEO and the other shows up drunk.
After conducting over 2,400 interviews for trades positions myself, I know the struggle.
That’s why I hosted a web class last month where I taught hundreds of contractors my system for attracting A-players and replacing time-wasters during the recruitment process.
We decided to release it on the podcast as a BONUS episode so more contractors can benefit.
Enjoy.
Episode Highlights:
Learn why creating a hiring funnel is just as important as creating a sales funnel.
Understand how to write job ads that actually attract the people you WANT.
Get the winning interview strategy Danny refined while interviewing over 2,400 people for trades positions.
00:00 - Intro
08:15 - What part of hiring frustrates you the most?
09:28 - Unpacking the hiring crisis
15:00 - The lost opportunity cost of not having a solid hiring system
17:06 - What a good hiring funnel looks like
19:26 - Hiring tool 1: Ideal Candidate Profile
25:26 - Hiring tool 2: Job Postings and Applicant Generation
34:08 - Hiring tool 3: Interview Setup Call
42:52 - Hiring tool 4: Behavioral Interviewing
47:44 - Recap
50:57 - Get more help systemizing your business
59:37 - Q&A
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