As a follow-up to Tony Kanak’s Presentation at EXPO 2017—How To Increase Your Referrals in 90 Minutes or Less—you can now go on the attack to gain new business and get an edge on your competitors. In every sales situation, there are factors that you know, factors that your prospect knows, and factors your competitors know. This session will help you increase your business by teaching you to think like a sales warrior using the ancient art of strategy and technique to win.

Learning Objectives:
- Learn how to disarm your prospect in a way that they will actually appreciate.
- Learn when and how to position yourself to neutralize the competition.
- Learn how to determine when it is the right time to go for the sale – and when NOT to go for it!

After an unprecedented year, EXPO 2022 will take place at the Hyatt Grand Cypress Hotel in Orlando, FL. From March 2nd to March 4th, attendees will be able to enjoy 30 different breakout sessions, daily brain meld sessions, a tradeshow, an awards ceremony, and evening events hosted by industry partners Benjamin Moore, PPG, and Sherwin Williams.

Don't wait until it's too late and register NOW! Room Block is closing on February 4th

If you have any EXPO related questions, don't hesitate to reach us at (800) 332-7322

Learn more about PCA EXPO: www.pcapainted.org/expo/